Friday, 7 February 2014
New Artist Alert: White Clouds & Gunfire - Since You Were Gone
It's been a while since part of the I Am Mighty Records family has been featured but have no fear, newbies White Clouds and Gunfire are here with their debut single and video for Since You Were Gone to right that.
Hailing from Peterborough, UK, WC&G are a female-fronted 'pocket-rocket' pop-punk explosion waiting to happen. The quartet, who have been together since 2009, released their debut album For All the Non Believers through I Am Mighty Records back in September last year. The single is a real pop-punk powerhouse full of energy that builds steadily as the track progresses, climbing ever-closer to the heavily backing vocal-laden chorus that packs an ever harder punch.
In a song-writing sense it's nothing out of the ordinary but this shouldn't take anything away from the energy and the production of the track and the video looks great; a narrative featuring the band's lead singer running in parallel with live footage. The genre is still very much alive and current which the band suit perfectly and, complete with crowd-pleasing wooh-oohs-oohs, WC&G are sure to have a great time on the road with Taking Hayley. The tour includes two headline shows at the Crauford Arms in Milton Keynes on Feb 14th and a hometown show at the Met Lounge on Feb 21st.
You can check out the video for yourselves below, and be sure to keep up to date with the band on Facebook. For All the Non Believers is available on iTunes, Amazon, Spotify and many other online digital retailers.